Sky Sports

England v Australia

Sky Sports activated a series of FanPics during the Ashes Tour in 2013 with the objective of promoting and increasing sales for it’s Now TV brand.
Fans were encouraged to leave their data to receive a free Now TV activation code which would give them a day’s Sky TV viewing during the Ashes series.

FanPics

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7,850

Total Tags

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12,3%

Tagging Rate

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7:30

Average Time on Page

Measured Impressions