McDonald’s Kneeslide

In 2019 McDonald’s rolled out its biggest ever grassroots football campaign to tighten their ties with local communities. We’ve enjoyed travelling around the UK for Community Football Days capturing epic slo-mo videos of kids enjoying Kneeslide experience at outdoor events.
Huggity delivers slo-mo experience in 34 different locations around United Kingdom, Scotland, Northern Ireland & Wales.

Concept and installation by Huggity.


3 months

Duration of the activation



Captured experiences



Captured data with marketing permissions

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