engaging fans. beyond the event.Bringing the ultimate fan experience & engagement through amazing technologies
The biggest benefit of virtual reality for brand campaigns is that you don’t have to invest in expensive technology. VR is one of the rare technologies (positioned towards a drifting trend) where the entire experience can be created using equipment purchased at a...
You would think that the hardest thing in marketing is finding an original and creative idea for a marketing campaign. It is hard, as everybody wants to have that idea which would go viral and have a worldwide impact. But it is far from being the hardest thing to do,...
Off the shelf Experiential & Photo Activation Products allow you to implement easily and on fixed budget. Agencies creative briefs combined with our tech and experience in engaging fans allow us to deliver the most complex photo activation ideas with optimised...
In only a few days, the match between home team France and underdog Romania in the historical Stade de France just north of Paris will kick-off the UEFA Euro Championship, which will undoubtedly be one of the biggest sports events in 2016. And much similar to other...
May it be psychological or physiological – there is an undeniable connection between a sports team’s on-field performance and the possession of home advantage. Aer Lingus, being the official airline of the Irish Rugby Team, launched a campaign to bring home advantage...
According to IEG, one of the biggest sponsorship agency in the world, sponsorship is defined as a “cash and/or in-kind fee paid to a property in return for access to the exploitable commercial potential associated with that property”. The most important idea here is...
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